Latin America's best digital bank 2019: Next (Bradesco)
Awards for Excellence 2019
Digital banking brings opportunities – especially so for startups. Unencumbered by bricks and mortar branches – as well other fixed costs associated with the traditional banks – many purely digital firms have achieved impressive growth.
Bradesco’s Next, this year’s best digital bank, shows what can be achieved when the traditional banks give their digital banks free rein. Under the leadership of chief executive Octavio de Lazari, Bradesco has allowed its bank to push aggressively for organic growth.
And it has worked. Next has been adding around 8,000 account holders a day, is approaching one million customers and currently processes more than 1.3 million transactions every day.
|Octavio de Lazari
In a resounding justification for the digital strategy, approximately 80% of those new customers were not previously Bradesco clients.