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LATEST ARTICLES
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There’s no safe way to negotiate the minefield that is an investment bank’s Christmas party. -
When a journalist really wants to sink their teeth into you, it’s best to accept early on that all intervention is futile.
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The Wells Fargo CEO was cornered by Elizabeth Warren during Capitol Hill hearings, but even when he was called ‘gutless’, he did not fight back. By John Anderson.
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The annual get-together in Washington is like the World Cup, Olympics and a royal wedding all rolled into one for the finance industry, writes John Anderson.
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HSBC isn’t the first bank to have found itself getting headlines for the wrong reasons. John Anderson has dealt with a few.
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What happens when you ask hyper-aggressive over-achievers if they think they’re the best in the industry? John Anderson knows all too well.
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Analysts want bravado and blood lust alongside new data to input into their spreadsheets; staff will be anxious, so the best bet is to invoke the tried and trusted ‘attrition’ approach, writes John Anderson.
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In the old days, tax rows were a marketing opportunity. Now, tax bankers would rather self-harm than reveal their secrets through the media.
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Brexit presents a fascinating situation for the financial services community.
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No good news to tell? Then keep the releases rolling. Try to dazzle the troops with some verbiage. A bit of psychopathy can be a good thing
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The latest market turmoil could finally persuade emerging market countries to become more proactive in communicating with global financial markets.
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Let’s hope a new year heralds a decline in cynicism and negativity. Bank communications need to stay realistic, but would it hurt to accentuate the positive?
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Sometimes bank PR boils down to a simple question: what does ‘is’ mean?
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A battle of words between banks and their clients is inevitable.
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A tsunami of tastelessness; measuring Moynihan’s brand equity; best wishes to Blankfein.
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This column’s author had an inside view of the Chemical/Chase merger 20 years ago.
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Quietly, but forcefully, the bank is getting its message across to UK government and regulators.
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Deutsche Bank’s Strategy 2020 – which led to the resignations of co-CEOs Anshu Jain and Jürgen Fitschen – was a study in how to obfuscate and overwhelm reality in a way that simply didn’t add up.
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When the bad news comes rolling in, you’d better be an expert in the industry, as well as the institution, you work in.
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The relationship between finance and politics might look fraught today, but it has always been more nuanced than you might realise.
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A grilling from politicians can be murder for a bank chief executive. Your only hope is to get the murder board right in advance.
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If a communications team is faced with the challenge of spinning the closure of a business line, it can get weird.
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Standard Chartered’s PR machine does not seem to be helping turn the bank’s story around at a critical time for CEO Peter Sands.
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You’d have thought the new CEO of Santander needed little introduction. But Ana Botín’s advisers have played a cannily surgical game… so far.
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Our new column seeks the truth behind the PR spin in the world of banking. This month: how Jefferies put itself on the front pages, and why Barclays’ timing is always off.
