Sideways: Michael Novogratz could take a tattoo tip from Johnny Depp
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Opinion

Sideways: Michael Novogratz could take a tattoo tip from Johnny Depp

The head of crypto firm Galaxy Digital should get creative about his tattoo of failed token Luna.

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Michael Novogratz posted a photo of his Luna tattoo on Twitter in January. Photo: Twitter

It is hard to stay fashionable when you are a Goldman Sachs veteran. Current chief executive David Solomon is sometimes cruelly mocked for his performances as DJ D-Sol in the Hamptons, east of New York, where his peers and clients gather in the summer.

Former Goldman partner Michael Novogratz puts as much effort as Solomon into staying in with the in-crowd while promoting his crypto-trading and investment firm, Galaxy Digital.

Novogratz is another Hamptons perennial, and hired Miley Cyrus to perform at a party there last summer.

Novogratz took the battle for attention even further when he decided to get down with at least some of the crypto kids by placing a tattoo of Luna and a related symbol of a wolf howling at the moon on one of his biceps. It was a statement of enduring confidence in a digital coin that proved to be less than stable when the TerraUSD/Luna system collapsed in May.

Novogratz had posted a photo of his Luna tattoo on Twitter in January. This proved to be an awkwardly timed endorsement of what was billed as an algorithmic system that would maintain its value at the equivalent of $1 because Luna tokens were generated or retired whenever the price of the related TerraUSD diverged from $1.

Instead,


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