Video of Santander chairman Emilio Botín – "You will be a better banker my son"
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Video of Santander chairman Emilio Botín – "You will be a better banker my son"

Emilio Botín, chairman of Santander, Euromoney’s Best Bank in the World 2008, passes on some good advice to fellow bankers.

Santander was named Best Bank in the World 2008 “for delivering hugely impressive growth in difficult global markets; for not just trying, but being successful in, ventures that others said were too difficult; for sticking to a strategy that suits the institution,and not pandering to the whims of the market; and for being what is, very probably, the best run major banking group in the world right now."

“If you don’t fully understand an instrument, don’t buy it. If you would not buy a specific product for yourself, don’t try to sell it. If you do not know your customers very well, don’t lend them any money. If you do these three things, you will be a better banker, my son.”

Santander chairman Emilio Botín accepts the award: Watch the video

“I am delighted with the awards Euromoney has granted Santander. I congratulate Santander’s staff throughout the world. We can all be very proud of what we have achieved. We will continue working to show that we deserved each and every award we have been given...and perhaps a few more.”

Santander chairman Emilio Botín 

2008 Awards for excellence

Find out which institutions have excelled this year in providing high-quality products and services across all areas of commercial and investment banking.

Photos from the Awards for Excellence dinner

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