Sub-Saharan Africa: Where no banks have been before

Dominic O’Neill
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Commercial banks eager to exploit the opportunities in a rising sub-Saharan Africa might have to pay a high price for first-mover advantage. In this most local of retail banking markets, home-grown firms have developed the most effective, innovative approaches. As Dominic O’Neill finds out while bouncing along dirt roads in Kenya and Mozambique, international firms need to follow the locals’ examples, or discard their most basic ideas of what a bank can do.