The material on this site is for financial institutions, professional investors and their professional advisers. It is for information only. Please read our Terms & Conditions, Privacy Policy and Cookies before using this site. Please see our Subscription Terms and Conditions.

All material subject to strictly enforced copyright laws. © 2022 Euromoney, a part of the Euromoney Institutional Investor PLC.

Private banking: Where to focus?

Which regions and countries offer most opportunity?

Private banking 2007: A wealth of opportunity? 

Private banking: Who to focus on? | Private banking: What to focus on?  

Boris Collardi, chief operating officer, private banking, Bank Julius Baer

While traditional markets in Europe are still very important to us, in the coming years we will be seeing the majority of our growth coming out of the emerging markets: eastern Europe, Latin America, Middle East and Asia. In 2006 we opened two offices in Asia (Hong Kong and Singapore) as well as an office in Buenos Aires and are also looking at further projects in these growth regions. In the next five years, about a quarter of our assets under management should be coming from these growth regions. Nevertheless, we are not neglecting the markets that are traditionally our strongest. During this past year we have also opened four offices in Germany for onshore clients – in Frankfurt, Düsseldorf, Stuttgart and Hamburg – and one in western Switzerland, in the attractive tourist region of Crans Montana.

François Debiesse, global head of BNP Paribas Private Banking

BNP Paribas Private Banking is actively growing in its different markets.

You have reached premium content. Please log in to continue reading.

Read beyond the headlines with Euromoney

For over 50 years, our readers have looked to Euromoney to stay informed about the issues that matter in the international banking and financial markets. Find out more about our different levels of access below.


Unlimited access to and

Expert comment, long reads and in-depth analysis interviews with senior finance professionals

Access the results of our market-leading annual surveys across core financial services

Access the results of our annual awards, including the world-renowned Awards for Excellence

Your print copy of Euromoney magazine delivered monthly

£73.75 per month

Billed Annually


Unlimited access to and, including our top stories, long reads, expert analysis, and the results of our annual surveys and awards

Sign up to any of our newsletters, curated by our editors


Already a user?

We use cookies to provide a personalized site experience.
By continuing to use & browse the site you agree to our Privacy Policy.
I agree