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Xinja aims to shake up Australian banking

Startup promises ethical, customer-led approach; first it needs a licence.

 160x186Eric Wilson, Xinja
 Eric Wilson, Xinja

“There is a statue of a man on a bench reading a newspaper in Australia Square. Meet me there.” It is a suitably clandestine way to get together with Eric Wilson, a man who wants to shake up his industry.  At a time when Australia’s biggest banks are under increasing regulatory and margin pressure – none more so than the biggest, Commonwealth Bank of Australia – he is launching a new bank with a vision to do things differently. On a chilly Sydney morning, founder Eric Wilson tells Euromoney of two influences that prompted him to go it alone and form Xinja (a name with no clear provenance that we can figure out). 

One was during his career at National Australia Bank, when he became chief executive of one of the subsidiaries, National Australia Trustees. “The position of a trustee is the highest form of legal obligation you can get,” Wilson says. “We managed about A$1 billion of vulnerable people’s money, people who have been hit by a truck or had a brain injury and couldn’t manage it themselves.

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