If necessity is the mother of innovation, then it is perhaps no surprise that Santander Private Banking’s digital platform – which spans all the main Latin American private-banking clients – was the one that impressed the judges the most.
The bank’s new app, introduced in the past year, has seen a step-change improvement in usability and functionality, and has helped the bank to grow its digital scores: more than 90% of Santander Private Banking International (SBPI) utilizes at least one pillar of the bank’s digital platform.
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