Ecobank Transnational’s sheer weight of presence – it delivers banking services to 32 million people in 33 sub-Saharan African countries – could have been a hindrance, a geographical burden. Instead, it transformed into a positive, and the bank has done so in large part by drawing up an impressively coherent digital strategy.
Its One Bank model allows it to manufacture services and products centrally then distribute them across the region. Standardization like this allows it to build new services, bolt them on, then update or modify them for pan-African use.
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