Flint and Bird: Mapping a corporate rebrand at Abrdn

Douglas Flint, former HSBC chair and current chairman of Abrdn, talks to Euromoney about climate change, his hope for the future and how he convinced CEO Stephen Bird to join the firm over fish and chips and a pint in an Edinburgh pub.

EW: You’re in London. You didn’t want to put yourself through 21 days’ quarantine, just to speak at the two-day Asian Financial Forum in Hong Kong [which finished on Tuesday].

DF: We’ve all learned how to communicate on Teams or Zoom. But the inability to meet face-to-face, to post people to Hong Kong, because they can’t go back and forward to see family as easily as they would pre-Covid, is a constraint to moving people round the world.

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