Newcastle United: Can sovereign wealth and football ever work?

Sovereign wealth involvement in football clubs has a chequered history. Saudi’s intentions with Newcastle are clearly about more than investment, but can these deals ever work?

Is a football club the ultimate trophy asset? And is buying one necessarily as dim an investment for a sovereign wealth fund (SWF) as it might at first appear? The acquisition of Newcastle United by Saudi Arabia’s Public Investment Fund (PIF) brings with it some mixed history, and some big current-day questions as well.

Football club purchases often look absurdly showy, no matter who is doing the buying. They are associated with the boisterous, the boorish, rather than with the savvy investor, and certainly not one tasked with stewarding the long-term wealth of a nation.

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