Best private bank: BNP Paribas Banque Privée
BNP Paribas Banque Privée used its scale in France to press on with a clear strategy: to deepen relationships with wealthy families and entrepreneurs while making its advice model more productive, more sustainable and more measurable in outcomes. This focus helped it defend a leading domestic position, supported by a large onshore footprint and a high share of client assets on discretionary and advisory mandates.
The franchise combined steady client demand with better monetisation.
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