FX Worldview: a single-bank approach
Brown Brothers Harriman talks about going it alone.
As well as being a member of the consortium sites FXall and Atriax, Brown Brothers Harriman, like many other banks, has developed its own single-dealer online currency trading product. FX Worldview is designed to provide clients with seamless integration of trading, from the clients' own order management systems all the way through to confirmation.
The main features that the system offers are real-time trading, access to 23 currencies, automatic aggregation and allocation of trades, increased straight-through processing efficiencies and improved risk management. In addition, users will in future be able to access up-to-the-minute news and research. The system can be customized for each client and is easily adapted to future requirements. BBH claims that the system will offer the best possible consistent, competitive quotes, analysis and information from a single-dealer portal.
Henry Wilkes, senior vice-president and head of European foreign exchange at BBH, feels that FX Worldview will prove to be a valuable tool for clients. "The system is live now and working very well," he says. The reason, he explains, for being involved in consortium sites as well as developing a proprietary system is simply one of customer service. "Clients can find us on the multi-bank sites, our own platform and, of course, over the telephone.