Awards for Excellence national winners 2025: Netherlands

Best bank 2025: ING

ING’s Dutch franchise has pivoted decisively toward retail expansion, mirroring the group-wide ambition to lift the retail share of capital to 55% by 2027. While capital is still roughly evenly split between retail and wholesale, the Netherlands is already seeing buoyant growth thanks to strong household demand for housing finance. 

Over the last four years ING has lifted its Dutch mortgage market share from about 10% to 17%, a gain achieved without adding branches.

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