Best bank 2025: Banco Cuscatlán
Banco Cuscatlán has been recognised as El Salvador’s best bank 2025, driven by its strong financial performance, market leadership, and commitment to innovation. With a 20% share in the loans market, 31% in credit cards and 38% in mortgage lending, Cuscatlán has solidified its position as a top-tier institution in the country.
In 2024, the bank’s total assets grew by 5.8% to $4.25 billion, while net loans increased by 7.6% to $2.99 billion. Customer deposits rose by 11.2%, reaching $3.29 billion, and net income climbed 13.1% to $57.3 million. Profitability indicators also improved, with return on equity rising to 12.08% and return on assets to 1.35%.
Cuscatlán’s digital transformation included the launch of a new banking app serving over 509,000 users and a cloud-native digital platform offering personalised dashboards, biometric security and seamless integration with Apple Pay and Google Pay. The bank also introduced NIU, a digital account for youth, and POS Mobile for merchants.
Through its Cuscatlán Sostenible green credit line and enhanced customer support channels, Banco Cuscatlán continues to lead in sustainable finance and customer experience – setting the benchmark for banking excellence in El Salvador.
Best bank for large corporates 2025: Citi
Citi has demonstrated exceptional capabilities in serving large corporate clients in El Salvador, and Citi El Salvador continues to be the go-to partner for multinational corporations, large local enterprises, and public sector institutions.
Leveraging its global platform, Citi offers a comprehensive suite of digital treasury and trade solutions tailored to corporate needs. In 2024, Citi enhanced its digital onboarding through CitiDirect® and eSignature tools, enabling seamless account setup and maintenance. Its advanced liquidity management tools, including Zero Balance Accounts and Liquidity Manager, provide clients with real-time visibility and control over global cash positions.
Citi’s trade finance innovations, such as the Supplier Finance electronic platform and electronic trade loans, have transformed working capital management for clients like Intradeco Holdings. These solutions offer end-to-end digital processing, faster disbursements and improved operational efficiency.
With a strong focus on digitalisation, security, and client-centric innovation, Citi El Salvador continues to empower large corporates with scalable, efficient and secure financial infrastructure – cementing its position as the country’s premier corporate banking partner.
