Across Canada and the US, RBC Wealth Management has built a compelling and powerful offering for clients across all wealth segments, enabling the bank to command a market-leading position, particularly among high net-worth clientele.
It is in this segment that the judges determine the bank outshone its rivals, demonstrating a strong performance and differentiation across key areas, from its proposition and product range to innovation and technology, client service and execution.
This is particularly evident in its home market – where the bank is a dominant force in wealth management – but also increasingly in the US, where it has 2,100 financial advisers across 178 branches in 43 states serving 340,000 families.
Indeed, the US has been a big driver of growth in its wealth management business in the past five years, with overall assets under administration doubling to $542 billion at the end of last year, making it...
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