Banking in Europe remains a national sport, with only a handful of domestic champions also running large businesses beyond their home markets. Banco Santander is recognized as the region’s best bank this year as a reflection of its progress in moving operations in Portugal, Spain and the UK onto a single operating platform along with those in Poland, which it also includes in its Europe division.
That division serves 46 million customers and contributes one third of the profits of a group that prizes geographic diversification as the best way to withstand periodic setbacks in different regions and countries.
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