Data from a PPRO eastern Europe payments and e-commerce report published in 2018 underlines that Russia’s e-commerce market is growing by 9% annually and is worth in excess of €23.5 billion.
A hunger for consumer goods in remote regions is being met by overseas retailers, with the PPRO report noting that the cross-border e-commerce market in Russia is growing more than four times as fast as the overall market. Credit card usage is also relatively high.
However, e-commerce growth in Russia remains well below the global average of 14% and even further behind the eastern Europe regional average of 16.8%.
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