This is what makes Pure Heart Asset Management stand out among many local fund management companies. Founded in 2003 and now with just $150 million under management in four funds, Pure Heart, a hedge fund of sorts based in Shenzhen in southern China, is one of the country’s first pure privately owned asset managers.
Factory owner
Founder and chief investment officer Zhao Danyang cuts a refreshingly frank and down-to-earth figure in an industry still dominated by overseas-educated princelings and the politically connected elite.
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