Cash-flow is king, claims survey

Three-quarters of financial executives say analysts are more concerned about cash-flow data than about GAAP figures. So the reliance of investors and bankers on GAAP data, therefore, is a worry for these executives. So concludes a recent Sungard survey on cash management.

Three-quarters of financial executives say analysts are more concerned about cash-flow data than about GAAP figures. So the reliance of investors and bankers on GAAP data, therefore, is a worry for these executives. So concludes a recent Sungard survey on cash management.

And three-quarters of corporates also believe that improved liquidity knowledge would improve their company’s credit rating, while the survey reveals that executives view quarterly figures and cash-flow management with equal importance when evaluating the health of a company.

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