Banks struggle to deliver their internet promises

At the start of 2000, many banks trumpeted their ability to distribute new bond issues online, fearful of being left behind by eager issuers. At the same time their trading sides announced, often with great fanfare, their own new internet-based trading sites and new multi-dealer platforms put together among consortia of banks. Since then, banks have struggled to deliver on these systems and to integrate them properly. Some now think the internet will merely make the existing market model more efficient, not overthrow it. But a few still hanker for revolutionary change in the bond market. Peter Lee reports

    It may be an apocryphal story, an urban legend of the modern fixed income markets, but the head of e-bonds at a bulge bracket US investment bank nevertheless tells it with real relish, as if it happened to his best friend, or, more likely, his worst enemy. “I’ve heard of one salesman at a leading firm working on an e-bond who took an order from a major global asset manager for several hundred million dollars.

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