Until recently, much of the debate over Economic and Monetary Union has concentrated on the line-up of participating countries, the process and mechanics of transition or the stewardship of the European Central Bank.
Yet the key topic for professionals must now be the shape and nature of Europe after the event. It will be a whole new world – a world of new political pressures, new financial priorities and new business perspectives.
Cost and price transparency across national borders will have unpredictable behavioural implications on individuals, institutions and companies, and governments.
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