Getting to be a Household name

Issuer: Household International

Amount: $4 billion

Launched: May 9 1996

Arranger: Morgan Stanley

Paper traditionally symbolizes a first wedding anniversary. On May 9 it was a year since the signing of the Household International Euro-MTN programme. Paper is an apt symbol given the number of tickets that MTN dealers have been writing with the Household name on the top.

In a recent mtn Week poll, dealers voted Household the most exciting issuer of the last 12 months. “We didn’t know quite what it meant,” says Bruce Foster, vice-president of money and capital markets at Household in Chicago.