Brazil private banking debate: Brazil’s problems prompt safety-first approach

Private banking clients in Brazil face challenging times, bankers concede. The economy is under pressure and the country could yet suffer stagflation. Furthermore, an unpredictable presidential race leaves markets in limbo. However, bankers are confident their well-educated client base will not over-react, and instead maintain their long-term strategies

Executive summary

• Brazil’s economy is struggling and could face stagflation
• Close presidential race adds to uncertainty
• Private bankers advocate a safety first investment strategy
• However, Brazilian clients are better educated than ever and maintain their risk profiles
• Use of credit is rising

Euromoney As we sit here in São Paulo in early August, with an election a few months away, how are clients responding to Brazil’s current, complex situation?

João Albino Winkelmann (JW) is head director of Bradesco Private Bank and also head of the Brazilian Financial and Capital Markets Association’s (ANBIMA) Private Banking Committee

JW, Bradesco It is a very challenging moment for clients.

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Brazil private banking debate: Brazil’s problems prompt safety-first approach

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