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Speak to people involved in philanthropy about impact investing and lots of contradictory phrases are trotted out. “It’s not new, but at the same time it’s very new,” is one. “It’s a great opportunity, but there are lots of challenges,” is another. For Mario Marconi, managing director and head of family services at UBS, the concept is simpler. “The idea of impact investing is to promote social and environmental good while at the same time applying an investment logic,” he says.
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