AS CITI’S SENIOR executives are keen to point out, the US bank has been in Latin America for a long time. It entered the region in 1904 to finance the construction of the Panama Canal and subsequently developed activities throughout the region. The bank now averages more than 80 years of activity in most of the 23 countries in which it operates regionally. But despite this operational legacy, Latin America is very much one of Citi’s bets for the future.
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