NO BANK HAS won this award before. Until now, no bank has ever deserved to do so. Over the past three years, Euromoney has seen banks that are good at online fixed income, some that are first-rate at forex, some that are good at equity or derivatives and so on. Most banks have had some good sites and some mediocre ones. No individual firm has been able to boast of high-quality offerings in all areas.
Until now, that is. UBS Warburg is the first winner of this title because it offers excellent tools to help clients do their jobs across the board, and it backs up those client sites with first-class back office and customer-relationship tools. It won more of the specialist internet awards than any other firm and came runner-up by a small margin in several other key areas. That consistent high quality is a particular achievement given the extremely good overall performance of online offerings from all the top banks, especially JPMorgan and Deutsche Bank.
Rather than spending the past 12 months building new sites, UBS Warburg has focused on improving the quality and response times of those that it already has.