Ecosystem integration, super-apps, gamification and world-beating products in savings and investing are driving Asian digital banking forward. The best digital banks here have much to teach each other – and the rest of the sector.
The analysts
The banking environment in Asia is more diverse than anywhere else in the world, making generalisations difficult. Nevertheless, there are some themes that are more widespread in digital banking in Asia than in any other part of the world, even if they remain absent from some key Asian countries.
One widespread theme is the way that digital banks in Asia are often developing alongside or have grown out of wider consumer ecosystems, brands and platforms in areas such as shopping, e-commerce and payments, and from super-apps based on social media, messaging, deliveries or ride-hailing services.
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