Harper tees up the pros and comms

Congratulations to Adam Harper on the launch of his new business, Ashbury Communications.

The recently departed head of comms for Greater China at HSBC is taking on a tough but important task – improving the quality of the spoken and written word among Asia’s leading banks and businesses.

“Words and images matter more than ever to the future of businesses,” says Harper. 

“Content is becoming an integral part of corporate strategy as firms embrace its power to change perceptions and, ultimately, commercial realities.