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If you had fallen asleep a few years ago and woken up just in time to pick up Euromoney’s awards issue, you might be forgiven for thinking that there must have been a mistake at the printers. Goldman Sachs is the world’s best bank for financing? Bank of America Merrill Lynch is the world’s best bank for advisory? Shouldn’t that be the other way around?
No, it shouldn’t. One of the strongest themes to come out of our pitch meetings this year is the extent to which banks have broken out of their traditional comfort zones into parts of the business that seem far from their natural turf.
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