BNP Paribas: Prot aims for eurozone ascendancy

Fortis acquisition gives unprecedented scale; Organic growth continues in France, Italy

Baudouin Prot, BNP Paribas

“Retail is detail. What we are doing in France and Italy, we can export to Poland, Ukraine, Turkey and now Belgium and Luxembourg”

Baudouin Prot, BNP Paribas

BNP Paribas, the French bank that has been one of the strongest performers throughout the credit crunch, has built a position in European retail that its executives believe will make it the dominant platform in the region.

BNP completed its acquisition of the Belgian and Luxembourg operations of Fortis in May.

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