BNP Paribas to reshape its equity derivatives business in quest for growing hedge fund demand

By John Ferry

French bank BNP Paribas is to massively expand and reshape its equity derivatives business, with the particular aim of attracting more sales from hedge funds. The bank has put in place a new management team to run its London equities and derivatives efforts, and plans to increase its headcount by 20% by the end of this year. This is part of a significant increase in its equity and derivatives personnel globally, says BNP Paribas.