The end of Warburg

Yet another name from the UK's merchant-banking past bites the dust. UBS is to ditch the Warburg name from its investment bank as part of a rebranding that also heralds the demise of all other extraneous suffixes.

Yet another name from the UK’s merchant-banking past bites the dust. UBS is to ditch the Warburg name from its investment bank as part of a rebranding that also heralds the demise of all other extraneous suffixes.

Consigned alongside Warburg to the dustbin of financial history, as of June 9 at least, are the divisions Capital, Global Asset Management, Private Banking and PaineWebber, the US brokerage that in 2000 became the most recent addition to the UBS stable.

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