Is Sampdoria’s bond a winner?

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This month, second division Italian football club Sampdoria adds a new twist to debt and equity issues by sports teams, by offering a bond deal whose repayments are linked to the team’s results. The size of the issue at €3.5 million ($3.7 million) may be tiny in comparison with the money circulating in today’s world soccer, where Inter Milan spent L90 billion ($49.2 million) this summer to buy Italy’s centre-forward Christian Vieri.

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