Issuer: Cecchi Gori
Date: March 1998
Amount: L475 billion ($284 million)
Bookrunner: Merrill Lynch
Vittorio Cecchi Gori, owner of the Italian holding company Cecchi Gori, is a notoriously mercurial character. In 1993 he had a row with the coach of his football team, Fiorentina AC. The coach, Luigi Radice, had brought the team up to an impressive third-place in the league by mid-season. But Cecchi Gori was angry for being challenged and promptly fired him.
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