TMCC’s Deutschmark serenade

Falling for corporates

Falling for corporates

Alcatel goes all sophisticated

What every Belgian dentist needs

In the run up to the euro, US and other non-European corporates are suddenly becoming more self-conscious about their positioning in the European capital markets. Companies wanting to tap the investor potential of the post-Emu single-market who don’t want to make the leap of faith involved in the euro have seized upon an alternative ­ a strategic Deutschmark issue. It is hoped that building relationships now with Deutschmark investors will pay off when the competition for funds heats up after 1999.

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