It’s boom time in Europe’s private-equity business. But what if your client is so far behind the times that the term leveraged buy-out leaves a blank look on his face and he thinks high-yield bonds are a reference to 007’s success rate with the ladies?
If you don’t fancy the usual route of long meetings to explain the first principales of shareholder value, just give your client a set of dice, some counters and a version of BZW Private Equities’ latest product.
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