Dealing with information overload

Fund managers are deluged by research information. Brokers didn't really consider this when they first started providing data electronically. Now they've been persuaded that choice, not undifferentiated quantity, is what is wanted. Mary Cullinane and Simon Asplen-Taylor look at the latest developments.

Striking out for the sectors

European Brokers Poll: Overall European results

European Brokers Poll: Country results

European Brokers Poll: Sector results

European Brokers Poll: Methodology

Fund managers suffer from information overload. They constantly appeal to brokers to stop inundating them with research they don’t want. The bottom line is that they want to spend their time acting on the research they do want. Do the brokers really understand what the fund manager means by information overload? Have they just ignored this problem and hoped it would go away? Or are there real reasons why it has not yet been solved?

A real example of a large fund management firm for which information overload was a serious problem is instructive.

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