Tucker: AIA’s plans to break through in China

AIA CEO Mark Tucker outlines plans for AIA to catch up in bancassurance and expounds his views on the key China market and the competition in Asia

Q: Bancassurance sales improved in this set of results, but it’s something analysts still feel you could improve on. What’s your strategy?

A: Our basic philosophy is we are multi-distribution. Some customers prefer to go through a bank, some through agents, some prefer through IFAs, some direct… we must provide access on a profitable basis for us to our customers. Our primary distribution is the agency, and that’s true across Asia and will be going forward.

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