The world’s best digital bank: Citi

The bank is willing to spend its considerable technology budget on both exciting new ideas and on existing services that improve the lives of its customers.

For the second time in three years, Citi is the world’s best digital bank. Two years ago, we lauded the bank for its ability to “innovate furiously as it anticipates the needs of clients.” Earlier that year, in March 2022, at Citi’s first investor day in five years, chief executive Jane Fraser described the financial institution she ran as a “digital-first” company.

Every year, the bank spends more on technology. In 2022, Citi spent $11 billion; last year, that number was more than $12 billion.

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