CEE’s best bank for consumers 2025: OTP Bank

OTP Bank’s consumer franchise expanded on every front over the review period, powered by record‐setting retail lending, a fast-growing digital customer base and a payments ecosystem that is becoming ubiquitous across Central and Eastern Europe. 

In Hungary, the group’s home market, retail lending accelerated. New mortgage volumes more than doubled year-on-year while cash loans jumped by over 60%, lifting total loans 6%. 

Almost 4 million Hungarians now bank with OTP and more than half of them are digitally active.

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