PROFILES: SuperDerivatives: a client favourite
| Gershon: delivering new classes of option |
“It’s a very beautiful thing.” David Gershon is talking about theoretical physics, in which he has a PhD, but he could easily be talking about the universal success SuperDerivatives achieved in this year’s survey. Gershon, who has a trading as well as a physics background, founded the company early in 2000. Before SuperDerivatives, options pricing was highly complex and Gershon soon realized that if someone could come up with an easy-to-use solution, many people in the financial industry would benefit immensely.
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