Kasikornbank has once again been recognised as Thailand’s best bank, amid ongoing economic uncertainties and the challenges facing Thailand’s economy. This achievement is attributed to its strategy implementation, robust financial performance, and leadership in retail digital innovation.
From a strategic standpoint, the bank successfully executed the K-Strategy 3+1 framework in 2024, emphasising balanced and efficient growth. Key priorities included enhancing credit quality, expanding fee-based income through investment and payment solutions, and strengthening sales and service models to reinforce KBank’s leadership in digital banking.
In terms of financial performance, the bank reported strong results in 2024. Net profit rose by 14.6%, while net operating income increased by 2.7%. The surge in net profit was further supported by an 8.8% reduction in expected credit losses.
This achievement is attributed to its strategy implementation, robust financial performance, and leadership in retail digital innovation
Regarding capital and market position, KBank maintained its strong standing in 2024. It ranked second in loans to customers and accrued interest receivables, with a market share of 15.7%. The bank also secured third place in both deposits and total assets, with market shares of 15.5% and 14.8%, respectively.
On the digital front, KBank continued to lead in digital payments by offering cost-effective solutions through its K PLUS platform. By the end of 2024, K PLUS had reached 23.1 million users and held a 30% share of the digital payment market.
