Airdrops of free crypto tokens look set to replace ICOs

Forget raising money by selling your crypto tokens, just give them away to as many potential users as possible and raise value through network effects is the new thinking from crypto-land.

You don’t have to spend too much of your lunch hour trawling the polite corners of the internet – Facebook, Twitter, football supporters’ message boards – to pick up an invite from one of your virtual acquaintances to join Initiative Q.

Initiative Q claims to be the latest idea of Saar Wilf, a serial entrepreneur who launched his first payments start-up in 1997, later founded payments security company Fraud Sciences and sold it to PayPal in 2008.

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