Lies, damned lies and marketing

When I was doing my journalism course, I was told by one of the tutors that newspapers were a good source for checking facts. After I’d stopped laughing and picked myself up from the floor, I argued that, generally, whenever I read a report about any topic I knew about, it was invariably inaccurate.

Perhaps arrogantly, I like to think that this column is more reliable. But the reason for that is not because of my knowledge, but rather because I will ring up and ask people questions and, if I don’t understand what they’re telling me, get them to explain, if possible, in words of one syllable.

The reason I do this is because if I read anything that is blatantly inaccurate, I see no reason to believe anything else contained in the story.

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