BBVA has continued to demonstrate its digital leadership in Latin America. From digital youth banking services to contactless payments at 22,000 Oxxo stores in Mexico, BBVA continues to combine technology, inclusive services and strategic partnerships to promote digital banking excellence across the region.
At the centre of BBVA’s 2024 success is its impressive growth in digital adoption. As of December 2024, BBVA served 56.99 million customers in Latin America, up from 54.37
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