Inside European banking’s great digital experiment

Bank chief executives in Europe are increasingly obsessed with their new or rebooted digital arms. These businesses promise to fend off new competitors and capture a next generation of clients, while piloting front- and back-office innovations. They could even offer the best chance of expanding in the eurozone, making banking union a reality. But will these investments merely play into the hands of the new rivals and hasten the banks’ decline?

European digital banking
special focus

 Profiles
• Boursorama: SocGen goes for broke in French digital race
Openbank: Santander’s new blueprint for the future
• imaginBank: Europe’s coolest bank

• Hello bank!: BNP Paribas creates a pan-European digital brand 
• ING: Online first-mover prepares its next transformation

• Comdirect: How to make money in German retail

The rapid death of the high street is the latest manifestation of disruption from digital providers in consumer industries. Traditional banking brands, until recently, have appeared better protected than retailers. No online challengers have achieved real scale.

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