Krupa’s grand plan for SocGen launches with a whimper

Despite tweaks to improve efficiency, Societe Generale’s new strategy has received a lukewarm reception. New CEO Slawomir Krupa has lifted the capital target, but revenues will remain flat, and there is a lack of news on asset sales.

Societe Generale’s capital markets day on Monday – the first under new chief executive Slawomir Krupa – was a highly anticipated event for the bank.

Investors were hoping for higher returns targets and some concrete news such as a big asset sale that would unequivocally demonstrate a change of direction and jolt the share price out of its torpor.

Although no such sales were announced, there were signs of a shift away from the growth culture that prevailed at the French bank for most of the last decade under former chief executive Frédéric Oudéa.

Thanks for your interest in Euromoney!
To unlock this article: