As consumer behaviour evolved online, opportunities became apparent to customer-centric companies. Embedding financial services into client-facing platforms can generate new ecosystems, sales formats and entirely new revenue streams, unlocking a treasure trove of CRM data
In an interview with Lia Cao, global co-head of corporate and e-commerce sales and solutions at J.P. Morgan Payments, she outlines some of the key marketplace trends emerging this year, how companies can capitalise effectively from business model transformation, what this means for working capital and liquidity management, and the game plan corporate treasurers need to think about and execute to maximise this opportunity.
In this first video, Cao highlights some of the key marketplace trends that have emerged and are emerging:
In the second video, Cao explains the emergence of the "As-a-Service" model:
In the third video, Cao discusses what the changes in customer expectations and business models mean for working capital:
In the fourth and final video, Cao explains what treasurers need to be thinking about in driving their organisation's new initiatives, specifically focusing on what their game plan could look like:
Watch the other videos in this series:
In this interview with Tyrone Lobban, head of blockchain launch and Onyx Digital Assets, Onyx by J.P. Morgan, he outlines different categories of digital assets, describes where most companies are in their digital asset journey, and how they can use digital assets to transform their operations.