There is more than one way to judge the success of Banco Santander’s financial inclusion programme. It can point to the fact that it is well on the way to its 2019 target of reaching 10 million individuals by 2025. In fact, the bank is so well ahead, with more than 7.5 million reached so far, that it is about to reset the programme for a more ambitious 2025 target.
However, there is something more revealing about Santander’s success in financial inclusion.
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